Simplifying HR Performance
project overview
Transforming HR at Woolworths Group, MyPlan empowers 30,000 staff with seamless goal setting, performance monitoring, and collaborative feedback. From design thinking workshops to high-fidelity prototypes, it streamlined processes and enhanced user experience, culminating in a successful launch and ongoing impact across Australia and New Zealand. Led design thinking workshops in Australia to gather requirements and understand workflows. Developed wireframes that were validated and tested by the Woolworths team before progressing to high-fidelity designs that followed Woolworths Group branding. The final design underwent user testing, with final iterations made based on feedback, ensuring a user-centered approach throughout the project.
Client
Woolworths Group ANZ
Year
2020
Category
Product Design
Agency
Bourne Digital
Approach & challanges
MyPlan functions as the primary internal HR platform across the Woolworths Group, empowering managers and team members to set and monitor mid-year and end-of-year goals and developmental objectives. It tracks individual milestones and team targets, along with facilitating feedback exchange with managers and colleagues.
Recognising the need for improvement, Woolworths Group sought assistance to revamp the platform, addressing its previous clunky and overly complex interface.
The challenge was to design an engaging experience that promotes collaboration and communication among Woolworths' 30,000 staff, all with the aim of enabling growth.
Initially, design thinking workshops were conducted in Australia and New Zealand to gather requirements and understand workflows and processes. This was followed by 16 online interviews with designated users to collect feedback on the existing HR app and gather ideas for improvement. Next, affinity mapping identified pain points and needs, leading to the creation of initial drafts for task flows and a sitemap. Wireframes were then developed and rigorously validated and tested by the Woolworths team before advancing to high-fidelity prototypes. The final design product underwent user testing, leading to iterative improvements for the final version.
results
Following the rigorous design and testing phases, the app was successfully built, launched, and integrated across the entire Woolworths Group in Australia and New Zealand. It continues to be actively used to enhance collaboration, streamline processes, and foster growth within the organisation.
4
design thinking workshops
16
user interviews
14
user acceptance testing sessions
